PADI is running a series of two-day seminars early in 2012, designed and written specifically to assist our centers re-focus their businesses, and re-engage their staff where necessary, toward achieving greater success and a real competitive edge. With welcome support from some of our forward-thinking Industry colleagues in the manufacturing sector, we are aiming to help you grasp some important tools any business will need for transforming and advancing your business in 2012. 

Through eight hands-on workshops, you'll explore the latest business techniques and walk away from the two-day program armed with tools to implement strategies most valuable to your business. And these events are intended as far more than simplistic " how to" seminars; each module has been written specifically to allow maximum time for networking and discussion, and attendee numbers at each event are also limited for the same reason. As well as exploring key ideas, center owners, managers and staff will distil the key points and actions they will need to take away with them - including specific milestones to ensure their path to achievement can be followed once the seminars are over. Following the completion of Business Academy, PADI Staff will also follow-up throughout the year to help attendees reach the business goals they chose during the program.

Remember, some key manufacturers are also sponsoring a Business Academy tuition credit for their dealers, so if you're an authorized dealer for forward-thinking sponsors Aqua Lung, Mares, Oceanic or SCUBAPRO, you and your staff will each receive €500 Euro* credit toward PADI Business Academy - so you could be benefiting from this program for just €250 Euro* each including this Show Offer (€100 reduction). To take advantage of this initiative and boost your success in 2012, please complete the registration form before the 5.2.2012 and return it to PADI Europe, Middle East and Africa, Oberwilerstrasse 3, CH-8442 Hettlingen, Switzerland, Fax +41 52 304 14 99, eMail: prra.emea@padi.com. 

Here you'll find detailed information about the various workshops and a schedule of events. The PADI Business Academy program is filling up quickly, as a matter of fact, both the Rancho Santa Margarita, California and Ft. Lauderdale, Florida programs are already oversubscribed, and there are limited places left for the UK event. So don't delay - contact your PADI Regional Manager or complete the registration form to enroll in the PADI Business Academy program and prepare to transform your business for success in 2012.

Warm regards,

Simon R. Chance
Executive, PADI Resort and Retailer Associations
PADI Europe, Middle East and Africa

* Plus VAT, where applicable