Tuesday 23 August 2011

Planning to learn to dive abroad?

Dear PADI Professional In the video clip you will find interesting statistics and information. It is showing that we have a huge potential in the Nordic area and miss opportunities for an increased business. We know historically that a lot of individuals with a Nordic address get certified abroad on vacation etc.

The presentation shows what potential we have and how many entry level students that are certified abroad coming from the Nordic countries.
More information included is:
• Background and history
• Where and how many persons that are certified abroad
• Worldwide certification per capita, all Nordic countries in top and that shows the potential
• How many entry level certification lost 2010 for the countries in Nordic and what is the potential
• Important tips and ideas easy to implement The Power Point presentation is with English text and Norwegian speech.

Posters are sent to all PADI Dive Center/Resorts in the Nordic area. Digital files can be ordered for free if you want to print your own or in another formats.

We can of course not attract them all. But we can increase the business with those holiday makers to be more regular customers. This by showing them clearly and display in the shop at web sites etc, that we can be a source for them to invest in. We can offer a full course, eLearning and referrals, or just some information about training and diving.
If we inform them about what we can offer them many of those customers will seek our services.
Wish you the best of success with the campaign!